Ski Hiver changes its name to Club Alpine!
It was a difficult decision, but after much consideration and some great conversations with our guests, we have decided to change the brand of our tour operations to Club Alpine. Ski Hiver started in 1996 and grew to become a very respected business, with guests returning year after year.
We do not want to change that, but as the company evolves into a year-round provider, we felt we needed a name that matched our ambition and spoke clearly to our French, English and Dutch guests. It also gives clarity and comfort to our guests as the brand and company will have one simple name.
Ski Hiver and its ethos will carry on in Club Alpine and its success will be at the centre of everything we do.
2 August 2023